Using the case study below;your innovation and creativity, plan, implement and evaluate key health promotion programmes on the theme;\'reducing smoking among pregnant women in London\' in your borough of choice.
BACKGROUND CONTEXT
According to NHS(2018), every cigarette contains over 4,000 chemicals, so smoking during pregnancy harms the unborn foetus. Cigarettes can restrict the essential oygen supply to your baby. Stopping smoking will help both the mother and baby and could help reduce the risk of stillbirth, premature birth and sudden infant death syndrome of babies. Yet, figures from NHS Digital show that in 2012-13, 12.7% of women in England were known to be smoking when their babies were born. Currently ,10.5% of women are known to be smoking at time of delivery, a drop of only 0.1% on last year. As a newly qualified health promotion officer(one of the Greater London boroughs), design and execute a health promotion campaign aimed at reducing \'the smoking problem among pregnant women\'.
FURTHER GUIDANCE
(A)Through the six steps(stages) for planning a health promotion programme (initiative), discuss your approach to the campaign
(B)Discuss the resources required and the various stakeholders you will be working with. (C)Using two types of evaluation designs and framework, evaluate the (possible) impact your health promotion programme will have on addressing the issue. (D)Compare the (possible) impact with that of a similar health promotion campaign carried out either in the UK or abroad. (E) Use evidence-based information to support discussion of the initiative.
REFERENCES
National Health service,2018.Stop smoking in pregnancy-NHS.UK.(Online). Available at:https://www.nhs.uk/conditions/pregnancy-and-baby/smoking-pregnancy.
