Persuasion Essay Persuasion is applied in a broad spectrum of situations. Let’s take a look at those situations and how persuasion plays a leading role in the outcomes. In a two-page essay, respond to the following questions: ◦Identify and describe the four elements of persuasion. ◦Explain which element you think is the most influential and why. ◦Describe how a politician might effectively use each of the four elements. ◦Describe how an advertiser might use each element in a different commercial. ◦Select one element of persuasion and discuss a time when you used it effectively .
Baumeister, R. & Bushman, B. (2014). Social psychology and human nature. (3rd ed.). Belmont, CA: Wadsworth, Cengage Learning. ISBN: 9781305574465
