health promotion approaches aimed at reducing \’THE SMOKING PROBLEM AMONG PREGNANT WOMEN

Using the case study below;Critically appraise the key/relevant theoriesand concepts that will inform your health promotion approaches aimed at reducing \'THE SMOKING PROBLEM AMONG PREGNANT WOMEN

BACKGROUND CONTEXT
According to NHS(2018),every cigarette contains over 4,000 chemicals so smoking during pregnancy harms the unborn foetus. Cigarettes can restrict the essential oxygen supply to your baby. Stopping smoking will help both the mother and baby, and could help reduce the risk of stillbirth, premature birth and sudden infant death syndrome of babies. Yet, figures from NHS Digital show that, 2012-13, 12.7% of women in England were known to be smoking when their babies were born. Currently 10..5% of women are known to be smoking at the time of delivery-a drop of only 0.1% on last year.

As a newly employed Health Promotion Officer of your local council(one of London boroughs), design and execute a health promotion campaign aimed at reducing \'the smoking problem among pregnant women.
FURTHER. GUIDANCE

(A) Choose a local borough of choice and make use of relevant statistics and information on smoking during pregnancy among women from your chosen borough.
(B) Identify & critically evaluate at least two health promotion theories. (C)Plan and discuss the health promotion and disease prevention strategies you will employ to help create the most impact in helping prevent smoking during pregnancy among women.
(D) Identify and apply at least two communication strategies you will use in engaging relevant stakeholders and in disseminating the message to them.